Studio
Be-Kin is an interior design studio known for its holistic approach to design. We provide a full interior design service, tailored to each project.
Founded by Wren Loucks, the studio draws inspiration from her passion for art, creative expression and interest in spiritual healing. Wren believes that the spaces we occupy have a profound impact on how we feel, and loves creating environments that bring our clients joy, comfort and inspiration.
The talented Be-Kin team have a wealth of knowledge, experience and creative skills. We enjoy working together to create beautiful spaces for our clients.
The studio is based in Primrose Hill, London UK. We work all over the world - Be Local. Be Global. Be-Kin.
We are honoured that our Maida Vale project was shortlisted for the SBID International Design Awards 2025.
Philosophy
We take our clients on a journey, where we explore their tastes, sensitivities to design elements like light and sound, and understand the practical requirements of the project. This allows us to tune into our client’s energy and using our holistic design principles, create a unique space that they can thrive in and love.
Wren Loucks
Wren is the Founder & Creative Director of Be-Kin. She is an award-winning designer, who has spent her life exploring how the spaces we occupy play a role in our physical, emotional and spiritual health.
Wren is a fully registered member of the British Institute of Interior Design and the Society of British and International Interior Designers. Her professional qualifications include a Bachelor of Fine Arts Honors Degree from Queen’s University, Canada, a Post-Graduate Diploma in Architectural Interior Design from the Inchbald School of Design and a Masters in Business Administration (MBA) from University College London.
Alongside overseeing the studio, Wren guest lectures about design and wellbeing, tutors and writes for design magazines. She is also an artist, and you can learn more about her practice at www.wrenloucks.com
Sourcing
We work with artisans, furniture makers and suppliers from all over the world. We take great care in picking who we work with, to ensure their quality, craftsmanship and aftercare is exceptional.
Wellbeing
Design is experienced across the senses, and when we create environments, we tune into how our clients are affected by light, sound, texture, colour, smell and visual aesthetics so that we can created an environment that supports their wellbeing – this is what we call the Art of Holistic Design.
When we work with commercial clients, we incorporate accessible design research and best practice into our designs so that they support a diverse range of cognitive, physical and sensory abilities.
Sustainability
We take a multi-faceted approach to sustainability.
Long lasting: We pride ourselves in creating long-lasting designs and specifying quality furniture and materials so that they last for many years.
Reuse: Often, we work with our client’s existing furniture collections, reusing items or adapting them to suit their new home.
Environmental & Social Sustainability: We work closely with our suppliers, to understand how their pieces are made and where the materials are sourced and prioritise suppliers who take a circular approach to design and take care of their employees.
Reviews, Press & Publications
HOTEL REVIEWS
Wren Loucks' review of Le Grand Hôtel Cayré highlights its elegant design, sustainable practices, and homage to Parisian heritage.
Wren Loucks' review of La Fantaisie celebrates its joyful and whimsical design, and thoughtful service.
Wren Loucks' review of Hôtel de la Boétie, one of Touriste Hotel Groups latest developments in Paris.
Wren Loucks' review of Marison Proust, one of the most romantic hotels in Paris, designed by the legandary Jacques Garcia.
WRITING ON DESIGN, CREATIVITY AND WELLBEING
Wren Loucks founder of Be-kin examines the significance of ritual in relation to guest wellbeing and looks at how hotels can create spaces that stimulate wellbeing through inclusive and sensory design.
The Rebirth of the Workspace is a Be-Kin research paper, on how COVID transformed the design and use of the workspace. It includes vital information for business owners, designers and employees.
The Society of British and International Design (SBID) interview Wren Loucks on the story behind Be-Kin.
PODCAST
Stimulating Wellness in Design. Designer Wren Loucks champions sensory, holistic design to enhance wellbeing, focusing on accessibility, neurodiversity, and social sustainability in hospitality spaces.