Studio
Be-Kin is an interior design studio known for its holistic approach to design. We provide a full interior design service, tailored to each project.
Founded by Wren Loucks, the studio draws inspiration from her passion for art, creative expression and interest in spiritual healing. Wren believes that the spaces we occupy have a profound impact on how we feel, and loves creating environments that bring our clients joy, comfort and inspiration.
The talented Be-Kin team have a wealth of knowledge, experience and creative skills. We enjoy working together to create beautiful spaces for our clients.
The studio is based in Primrose Hill, London UK. We work all over the world - Be Local. Be Global. Be-Kin.
Philosophy
We take our clients on a journey, where we explore their tastes, sensitivities to design elements like light and sound, and understand the practical requirements of the project. This allows us to tune into our client’s energy and using our holistic design principles, create a unique space that they can thrive in and love.
Wren Loucks
Wren is the Founder & Creative Director of Be-Kin. She is an award-winning designer, who has spent her life exploring how the spaces we occupy play a role in our physical, emotional and spiritual health.
Wren is a fully registered member of the British Institute of Interior Design and the Society of British and International Interior Designers. Her professional qualifications include a Bachelor of Fine Arts Honors Degree from Queen’s University, Canada, a Post-Graduate Diploma in Architectural Interior Design from the Inchbald School of Design and a Masters in Business Administration (MBA) from University College London.
Alongside overseeing the studio, Wren guest lectures about design and wellbeing, tutors and writes for design magazines. She is also an artist, and you can learn more about her practice at www.wrenloucks.com
Colleagues
Gigi Francis
PERSONAL ASSISTANT TO WREN
Gigi is Wren’s Personal Assistant. She is highly organised with a diverse range of skills that support Wren and the Be-Kin studio to operate efficiently.
Sam Lustig
LEAD INTERIOR DESIGNER
Sam is a creative and ambitious designer, currently leading the designs on Be-Kin’s largest projects.
Sam studied Interior Design at the KLC School of Design and has a Bachelor’s Degree in the History of Art from the University of Nottingham. Before working as an interior designer, Sam worked as an analyst at Christie’s. She has a very strong eye for art and brings this expertise into her design work.
Becky Storey
SENIOR INTERIOR DESIGNER
Becky is known for her thoughtful approach to design and ability to craft beautiful spaces. Based in Exeter, she works on Be-Kin projects across the UK including country homes and estates.
Becky is a professionally trained Interior Designer, with a Bachelor’s Degree in Interior Design and Architecture from Falmouth University.
Cassie Gauldie
SENIOR TECHNICIAN
Cassie is a highly experienced CAD technician. She develops the design teams’ concept ideas into detailed drawing packages, ready to coordinate with architects, joiners and contractors. She is meticulous with details.
Cassie has a Diploma in Building Design from the Box Hill Institute of Technology and an Advanced Diploma in Building Design and Project Administration from RMIT University.
Marianne White
FINANCE
Marianne oversees the financial systems at Be-Kin, providing bookkeeping services and liaising with the design team on the procurement of FF&E.
She is a licensed accountant with the AAT and ACCA.
Sourcing
We work with artisans, furniture makers and suppliers from all over the world. We take great care in picking who we work with, to ensure their quality, craftsmanship and aftercare is exceptional.
Wellbeing
Design is experienced across the senses, and when we create environments, we tune into how our clients are affected by light, sound, texture, colour, smell and visual aesthetics so that we can created an environment that supports their wellbeing – this is what we call the Art of Holistic Design.
When we work with commercial clients, we incorporate accessible design research and best practice into our designs so that they support a diverse range of cognitive, physical and sensory abilities.
Sustainability
We take a multi-faceted approach to sustainability.
Long lasting: We pride ourselves in creating long-lasting designs and specifying quality furniture and materials so that they last for many years.
Reuse: Often, we work with our client’s existing furniture collections, reusing items or adapting them to suit their new home.
Environmental & Social Sustainability: We work closely with our suppliers, to understand how their pieces are made and where the materials are sourced and prioritise suppliers who take a circular approach to design and take care of their employees.
Reviews, Press & Publications
HOTEL REVIEWS
Wren Loucks' review of Le Grand Hôtel Cayré highlights its elegant design, sustainable practices, and homage to Parisian heritage.
Wren Loucks' review of La Fantaisie celebrates its joyful and whimsical design, and thoughtful service.
Wren Loucks' review of Hôtel de la Boétie, one of Touriste Hotel Groups latest developments in Paris.
Wren Loucks' review of Marison Proust, one of the most romantic hotels in Paris, designed by the legandary Jacques Garcia.
WRITING ON DESIGN, CREATIVITY AND WELLBEING
Wren Loucks founder of Be-kin examines the significance of ritual in relation to guest wellbeing and looks at how hotels can create spaces that stimulate wellbeing through inclusive and sensory design.
The Rebirth of the Workspace is a Be-Kin research paper, on how COVID transformed the design and use of the workspace. It includes vital information for business owners, designers and employees.
PODCAST
Stimulating Wellness in Design. Designer Wren Loucks champions sensory, holistic design to enhance wellbeing, focusing on accessibility, neurodiversity, and social sustainability in hospitality spaces.